Spin

A rotation or attempt to control perception.

twirl gyrate revolve

Spin can refer to a rotation, often used in physics. It also refers to an attempt to control the perception of an event or situation.

/spɪn/

From Middle English spinnen, from Old English spinan.

Spin is when people try to make something sound better than it really is, like saying a price increase is 'adjusting for inflation'.

The term 'spin' originated in the 1980s, referring to how public relations professionals shaped news coverage
It's used in various fields beyond politics and PR, like physics (describing rotating objects)
The phrase 'spin doctor' is often used to describe someone who specializes in crafting persuasive narratives

What does spin mean? It means presenting information in a way that favors a particular viewpoint
Who uses spin? Politicians, companies, and public relations professionals often use spin
Is spin always bad? Not necessarily
it's a technique to frame information, but can be misleading if used deceptively

rotation turning propaganda

motion communication

topspin backspin political spin

abstract concept marketing